About Our

Digital Firm

We expand brands’ reach, generate pre-qualified leads, online ads and Sales Automation.

We get you new clients, so you don’t have to.

What We Do


We make sure the people YOU want as customers will remember your brand.


We know who your potential clients are (with A.I.), and we’ll get them follow you and then buy from you.


We use Neuroscience to make potential clients take the desired action, being “buy”, “subscribe”, “download” and anything in between. 

About Stone in the Shoe

Founded in 2017 by Stephanie and Simone Zanetti, Stone in the Shoe is a cutting edge Digital Agency specialising in Brand Awareness, Consideration and Sales Conversion. We make extensive use of Artificial Intelligence and Neuroscience to make sure our clients get the most visibility and sales while keeping ads budget under control.

Our clients are based in Southern Africa, North America and Europe.

With our proprietary DeepFlo™ methodology, we are at the forefront of online advertisement, with very aggressive techniques that outperform standard online and traditional ads.


Stone in the Shoe has advanced methodologies to dominate the social media space and turn followers into clients and then brand ambassadors.

Our consulting services include brand strategy, sales automation, lead generation, content creation, and social media tactics.

We build our own recording studio for content creation, video and photography.

Straight to the point(s)


No commitments

The best relationships are the ones based on performance. We always ask our clients to start small, and try our services, once they see the results they ask for more. We don’t ask clients for long-term commitments, but rather build lasting relationships that last.


The Newest Technology and Methodologies

Our CEO started using Aritificial Intelligence in 1982. We use the best technologies to get your brand more reach, more sales and more profit.



We have resources in all time zones and can work on projects 24/7. We don’t compromise quality for speed but… we’re fast, becasue our clients want results, quick.

Years Established

Completed Projects

Years of Experience

Countries Served

“Not using artificial intelligence and wanting to compete in the market today is like opening a company using only fax instead of emails”

Simone Zanetti – Stone in the Shoe Founder CEO

Stone in the Shoe | Johannesburg HQ

134 River Road
Kyalami Heights
Midrand 1684
South Africa

Contact us

Organizations we had the pleasure to work with